IDEA:

“ Get back up in style ”

Jason Derulo’s infamous Met Gala fall gets a remix, this time in head-to-toe Telfar.

As he theatrically “falls,” a diverse cast of models struts past, turning a viral moment into a fashion statement.

Why It Works:

  • Flips pop culture into empowerment

  • Merges humor, inclusivity, and high fashion

  • “Fashion is for everyone who gets back up.”

  • “Enjoy our fall collection. “

  • “ Nice fit , mean fall. “

Thank You.